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unlimited breathable lasting foundation

natural semi-matte , SPF24 PA+++

using japanese precision, shu uemura’s makeup artists studied and identif... read more
unlimited breathable lasting foundation
unlimited breathable lasting foundation
unlimited breathable lasting foundation
unlimited breathable lasting foundation
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unlimited breathable lasting foundation
unlimited breathable lasting foundation
unlimited breathable lasting foundation
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unlimited breathable lasting foundation

unlimited breathable lasting foundation

natural semi-matte , SPF24 PA+++

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HK$430.00

using japanese precision, shu uemura’s makeup artists studied and identified the diversity of asian skin tones^ to develop tailor-made shades. this foundation for asian skin is available in a wide range of precise shades to enhance each individual’s ideal complexion.

18-hour longwear* liquid foundation with a semi-matte finish and a light formula that allows your skin to breathe. this long wear foundation with SPF24 PA+++ has a unique stretchable texture that holds pigments in place, the unlimited breathable lasting foundation evaporates into a thin layer that is half the thickness of standard foundations, the sponge-like powders absorb sebum and sweat, giving you a fresh look all day long.

^refers to asian women skin tones
*self-assessment, 63 asian women, after 1 application of unlimited breathable lasting foundation.

discover the iconic
unlimited liquid foundation

21 tailor-made shades for the
most precise match
for asian skin tones & features*

japanese organic rice extract
18-hour longwear*
lightweight & breathable*

natural semi matte finish, SPF 24 PA+++

*self-assessment, 63 asian women, after 1 application of unlimited breathable lasting foundation.

find your perfect color match21 colors tailored-made for asian skin*

*refers to asian women skin tones, self-assessment, 63 Asian women, after 7 days application of Unlimited Breathable Lasting Foundation.

hvc shade system
for a perfect color matchfind your perfect shade in one click

exclusive online foundation shade finder get matched with your perfect
unlimited foundation shade

find my shade

unprecedentedly breathable,
all day lasting finish*

humidity resistant*

sweat resistant*

keeps the skin matte on a long day*

*self-assessment, 63 Asian women, after 7 days application of Unlimited Breathable Lasting Foundation.

brighten up in 4 easy steps!
0
enhance
3 in 1 cleansing oil,
makeup remover,
cleanser and
nourishing
treatment in
one step
ultime8∞
beauty cleansing oil
HK$360/150ml
HK$860/450ml
discover more
1
prepare
hydrating for a
lasting base
make-up,
prevent pm
2.5
pollutants
stage performer
block:booster
SPF 50/PA+++
HK$360
discover more
2
perfect
breathable,
lasting and
natural
complexion in
30 seconds
unlimited
liquid foundation
SPF 24/PA +++
HK$400/35ml
petal 55
foundation
brush
HK$450
discover more
3
play
tailor-made
for asian skin
organe red
brighten up
complexion
rouge unlimited
matte
HK$240
 
discover more
0
enhance
3 in 1 cleansing oil,
makeup remover,
cleanser and
nourishing
treatment in
one step
ultime8∞
beauty cleansing oil
HK$360/150ml
HK$860/450ml
discover more
1
prepare
hydrating for a
lasting base
make-up,
prevent pm
2.5
pollutants
stage performer
block:booster
SPF 50/PA+++
HK$360
discover more
2
perfect
breathable,
lasting and
natural
complexion in
30 seconds
unlimited
liquid foundation
SPF 24/PA +++
HK$400/35ml
petal 55
foundation
brush
HK$450
discover more
3
play
tailor-made
for asian skin
organe red
brighten up
complexion
rouge unlimited
matte
HK$240
 
discover more
*Based on Beauté Research Hong Kong Selective Distribution Full Year 2019
Report by Sales Value and Units- Make-up Removers Category under Department
Stores &
Boutiques Channel (Copyright ©2020 Beauté Research SARL)
apply either with fingertips, or the petal 55 foundation brush. gently apply to formula onto full face.